Doug Lautzenheiser

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In 1952, Ray Bradbury wrote a short story called “A Sound of Thunder.” In it, a time-traveling tourist to the distant past steps on a butterfly, and the entire future of the world is changed as a result. While chaos theory predicts that tiny changes can lead to momentous outcomes, persistent systems persist precisely because they resist tiny changes. So go ahead and kill the butterfly—the problems and challenges of tomorrow’s world will remain unchanged.
This Is Strategy: Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)
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