Create and shape the rules of the game: If you choose to play in an arena where you have influence over the rules, it’s more likely you will achieve your goals. Don’t count on winning games that are stacked against you. • Manage expectations: Experiences are largely relative. If it’s better than expected, it’s better. • Foster cooperation through repetition: Encourage cooperation by engaging in repeated interactions and building a reputation for reciprocity. • All forward motion involves risk and reward: When you spend time, money, and reputation to create tension, what are you hoping for
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