This Is Strategy: Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)

by Seth Godin

I want to suggest some of the things that should begin your life’s blueprint. Number one in your life’s blueprint, should be a deep belief in your own dignity, your own worth and your own somebodiness. Don’t allow anybody to make you feel that you are nobody. Always feel that you count. Always feel that you have worth, and always feel that your life has ultimate significance… Secondly, in your life’s blueprint you must have as a basic principle the determination to achieve excellence in your various fields of endeavor. You’re going to be deciding as the days and the years unfold what you will do in life—what your life’s work will be. And once you discover what it will be, set out to do it well. And I say to you, my young friends, doors are opening to each of you—doors of opportunities that were not open to your mothers and your fathers—and the great challenge facing you is to be ready to enter these doors as they open.” The Rev. M.L. King Jr.,