Yvonne’s Kindle Notes & Highlights

Start with Why: How Great Leaders Inspire Everyone to Take Action, by Simon Sinek

The WHY is the belief that drives the decision, and WHAT it does provides us a way to rationalize the appeal of the product.

See Yvonne’s 14 highlights

Start with Why: How Great Leaders Inspire Everyone to Take Action

Start with Why: How Great Leaders Inspire Everyone to Take Action

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