Jason Watkins

37%
Flag icon
I think we can go one step further. I think we can call the Magic Third a universal law. (Or at least something very close to universal.) One of the best pieces of evidence for this comes from the work of Damon Centola, who teaches at the University of Pennsylvania. Centola was one of the many scholars inspired by Kanter’s call to “investigate” tipping points.
Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering
Rate this book
Clear rating
Open Preview