A.J. McMahon

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Theme (Moral Argument) The theme is your moral vision, your view of how people should act in the world. But instead of making the characters a mouthpiece for a message, we will express the theme that is inherent in the story idea. And we’ll express the theme through the story structure so that it both surprises and moves the audience.
The Anatomy of Story: 22 Steps to Becoming a Master Storyteller
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