“But think of everyone with an iPhone,” Musk responded. “If you can afford an iPhone, you can definitely afford this.” He paused to think. “You know, like, what do people pay for Starbucks? Like $8?” Before anyone could raise serious objections, he whipped out his phone to set his word in stone. “Twitter’s current lords & peasants system for who has or doesn’t have a blue checkmark is bullshit,” he tweeted on November 1. “Power to the people! Blue for $8/month.”

