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Kindle Notes & Highlights
Section 1: AUDIENCE
Section 2: MESSAGE
Section 3: STORY
Section 4: MEDIA
Section 5: SLIDES
Section 6: DELIVERY
pacing, and cultural resonance. Get the Most out of Your
Section 7: IMPACT
If I am to speak for ten minutes, I need a week for preparation; if fifteen minutes, three days; if half an hour, two days; if an hour, I am ready now.
Since they have that control, it’s crucial to be humble in your approach.
The people in your audience came to see what you can do for them, not what they must do for you. So look at the audience as the “hero” of your idea—and yourself as the mentor who helps people see themselves in that role so they’ll want to get behind your idea and propel it forward.
People should be able to comprehend it in three seconds.
“What would I like people to remember about the data?”—and