Nipul Chokshi

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That’s not a big idea; it’s a topic—no point of view, no stakes. Change it to “Your department needs to update its workflow management software,” and you’re getting closer. You’ve added your point of view, but the stakes still aren’t clear. So try this instead: “Your department will struggle to meet key production deadlines until we update the workflow management software.”
HBR Guide to Persuasive Presentations (HBR Guide Series)
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