“When we watch a live concert or a traditional sports event,” says former head of innovation at Yahoo and Singularity University global ambassador Salim Ismail, “we’re essentially paying to watch people in a flow state. Whether it’s Kobe Bryant, Roger Federer, Jay-Z, or a jazz crooner, they’ve all put in endless hours of work so that when performance time comes, they are fully present and in flow. An actor with screen presence is there, too. A great poet can deliver flow to the reader just through the power of words.
