“we’re essentially paying to watch people in a flow state. Whether it’s Kobe Bryant, Roger Federer, Jay-Z, or a jazz crooner, they’ve all put in endless hours of work so that when performance time comes, they are fully present and in flow. An actor with screen presence is there, too. A great poet can deliver flow to the reader just through the power of words. We pay to watch, read, or be in the presence of a flow experience. If quantified, you’d find it’s a major chunk of the GDP.”