David Phillips

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Semiotic preaching is as much liturgical as it is exegetical. Are words the best conveyers of the divine? Or are experiences, intuitions, emotions, images, and stories more reliable and memorable? For Jesus, parables were the most trustworthy purveyors of truth. Semiotic preaching, really a new form of expository preaching, seeks to reconnect us with the stories, images, relationality, and resonance of the Scriptures as they were told, written, and intended to be received. In semiotic preaching, we return to the roots of our faith and to a method of conveying truth favored by Jesus himself.
Giving Blood: A Fresh Paradigm for Preaching
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