Bull!: A History of the Boom and Bust, 1982–2004

by Maggie Mahar

On the Dow, in 1998, the top six belonged to the “Old Economy”: Wal-Mart (up 106 percent); IBM (up 75 percent), McDonald’s (up 61 percent), UT (up 49 percent), Merck (up 37 percent), and GE (up 38 percent).