Kristian Lande

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There are three commonly used measures of individual stock or of aggregate stock market value: price/earnings (P/E) ratio, price/book (P/B) ratio, and dividend yield. Ultimately, you are buying a stock in order to own a piece of its earnings. P/E describes how much you are paying for those earnings.
The Intelligent Asset Allocator: How to Build Your Portfolio to Maximize Returns and Minimize Risk
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