Psyops in a culture war take a different form from those in a kinetic war. PSYOP specialists in the military have a singular goal: convince the enemy to change their behavior. Culture warriors have two goals: convince Americans that some of their fellow citizens are the enemy; and convince “the enemy” that there is something deeply wrong with their minds, and therefore they are not qualified to demand greater freedoms and personal dignity. A culture-war attack divides the nation into two groups: those with good brains and those with bad ones.
