Distrusting the “lying” press, he created an apparatus of propaganda, replete with radio addresses, sound trucks blaring slogans, and his own newspaper. Huey was a traveling salesman by trade, and the public loved his buffoonish histrionics, cornpone demagoguery, and flamboyant dress. They cheered his vituperative attacks on his enemies and relished his intentional flouting of decorum. Long enjoyed the destruction and humiliation of his enemies, and his people shared in his enjoyment. The rural poor began to look upon Long with religious ardor, flocking in droves to catch sight of a man they
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