Spend Time with Clients First-in-Command Duties o Go see clients according to the plan we create. o Hold the second-in-command accountable to proactively see clients. o Seek to find out what is keeping your clients up at night. o Communicate to your employees what you learn from being with clients. Second-in-Command Duties o Build a client visit calendar to make sure we are purposeful in client visits. o Communicate to all key managers and salespeople when they are supposed to see the clients. o Hold everyone accountable to follow the plan. o Go see clients yourself and
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