stands for whatever you want. Delightful. Demanding. Disruptive.” We liked that last one a lot and went with D: All Things Digital, with our conference being called the same. While it seems obvious now, the idea at the time was not. Outfits like the New York Times (which would later create events copying ours) criticized our gathering in an article saying that it was wrong to invite speakers to an event and then charge the audience. To my mind, that is exactly what a

