Very early in Facebook’s life, in fact, I was offered a job by one of Mark’s underlings who thought I should come and work on unspecific “editorial” issues. “Do they even care about editorial, about journalism, about anything except letting the algorithm rule?” I asked the executive, arrogantly astride my very high media horse. “No, but you could buy a Gulfstream someday,” he replied. Fair point, but it was lost on me.