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Making Them Believe: The 21 Principles and Lost Secrets of Dr. J. R. Brinnkley-Style Marketing, by Dan S. Kennedy

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FROM THE BRINKLEY BLUEPRINT: A thorough, thought-out process for preparing the prospect to buy—before a selling situation occurs or buying decision is asked for.
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Making Them Believe: The 21 Principles and Lost Secrets of Dr. J. R. Brinnkley-Style Marketing
Making Them Believe: The 21 Principles and Lost Secrets of Dr. J. R. Brinnkley-Style Marketing
by Dan S. Kennedy
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