We have already touched on this subject briefly and now as we begin to really hone in on the marketing strategies and principles that enabled John R. Brinkley to become a magnet for paying customers, it’s time to list the core ingredients of the Brinkley marketing message blueprint, as applied to the male population: Are you feeling inadequate? Are you insecure? Are you worried about this? Do you feel as if you’re now unattractive to your wife? Are you miserable about your inability? These are the questions John Brinkley frequently raised in his advertising, radio broadcasts and speeches. By
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