Some students want Nietzsche in the same way that they want a hamburger; they fail to grasp – and the logic of the consumer system encourages this misapprehension – that the indigestibility, the difficulty is Nietzsche.
Capitalism thrives off making people stupid. Hedonic depression.
Complex things require time to tackle. There is simply no time or energy to tackle nietzche, there is a market competition for attention - eventually the probability of receptability to nietzche will diminish.