Your entire demonstration should wrap around your theme. Here are a couple suggestions: Introduce it when you open the demonstration. Even if it is only a 30 minute web demo, always open with a theme. Lace your theme into as many aspects of your initial presentation as possible. Tie the value (the benefits) of what you are showing back to that theme, helping to reinforce it. A theme should differentiate you from your competition, thus becoming a competitive advantage. Don’t pick a theme you can’t build a story around. Pick a theme you’re personally passionate about.
How to build & reinforce a theme. DD Themes
1. Visibility
2. Ease of Use / Time to Value
