Of all the different spiritual practices, the nine forms of bhakti (sravanam, kirtanam, etc) are the best because they have great potency to deliver Kṛṣṇa and ecstatic love for Him. Of these nine practices, nama-sankirtana is the best. By chanting the holy name without offense, one very easily obtains the priceless treasure of kṛṣṇa-prema. (Cc. Antya 4.70-1)

