In 1938 a comprehensive study by the Institut fuer Konjunkturforschung found that the minimum cost of purchasing a car and running it for 10,000 kilometres per year was 67.65 Reichsmarks per month.48 A working-class family of four on an income of 2,300 Reichsmarks per annum would have found that, after allowing for food, housing and utility bills, running a car consumed their entire disposable income.

