Resonate: Present Visual Stories that Transform Audiences

by Nancy Duarte

Cliffhanger: It’s at this point in the story you can break to explain how the technology works. The audience will be left in a state of suspense, wondering what becomes of the characters, while you provide background on the solution. This serves two purposes: You privilege your audience with information the characters don’t have, and you provide the hard data you must share.

“If I am to speak for ten minutes, I need a week for preparation; if fifteen minutes, three days; if half an hour, two days; if an hour, I am ready now.