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For example, people who are rarely ill consider themselves immortal.
‘Nothing is certain but death and taxes.’
So, no wonder we fear loss more than we value gain.
The fear of losing something motivates people more than the prospect of gaining something of equal value.
What a waste of emotion!
In almost all companies and situations, safeguarding your career trumps any potential reward.
We are more sensitive to negative than to positive things.
In the West, teams function better if and only if they are small and consist of diverse, specialised people.
Linear growth we understand intuitively.
When it comes to growth rates, do not trust your intuition.
The winner’s curse suggests that the winner of an auction often turns out to be the loser.
Pay close attention to the dance of influences to which the actors are subjected.
