A good starting point in learning the art of persuasion is to go to your preferred online bookstore and search for “persuasion.” You’ll see a number of books on the topic. Keep reading those books until they seem to be repeating the same tricks. You’ll be amazed how deep the topic of persuasion is. And you’ll use what you’ve learned in just about every business or personal interaction you have for the rest of your life. Being a good persuader is like having a magic power.