But there are even ways to manipulate the housewives’ guilt, the report said: It might be possible to suggest through advertising that not to take advantage of all 12 uses of X Mix is to limit your efforts to give pleasure to your family. A transfer of guilt might be achieved. Rather than feeling guilty about using X Mix for dessert food, the woman would be made to feel guilty if she doesn’t take advantage of this opportunity to give her family 12 different and delicious treats. “Don’t waste your skill; don’t limit yourself.”
