The Laughing Man

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When Europeans used to visit America before the Second War they would say, “But you have communism here!” What they meant was that we not only had standardized goods, but everybody had them. Our millionaires not only ate cornflakes and hot dogs, but really thought of themselves as middle-class people. What else? How could a millionaire be anything but “middle-class” in America unless he had the creative imagination of an artist to make a unique life for himself? Is it strange that Europeans should associate uniformity of environment and commodities with communism?
Understanding Media: The Extensions of Man
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