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Tip 4: Edit the Headlines
Tip 5: Apply Slide Backgrounds Manually
Tip 6: Set Up Custom Layouts and Themes Manually
Tip 7: The BBP Storyboard Sketchpad
Tip 8: Print Full-Page Storyboards
Tip 9: Create Nested Storyboards
Tip 10: Rehearse with Only Your Headlines
Chapter 7. Sketching Your Storyboard IN THIS CHAPTER, YOU WILL:
To make sure your presentation gets off to a solid start, plan the way you’ll be introduced by adding an optional speaker introduction slide.
Here say something like, “We crunched the numbers and they’re all here, but out of respect for your limited time, we’ve pulled out what we thought would be most relevant to your situation, which will be the focus of this presentation.” Print a handout in PowerPoint Notes Page view, Microsoft Excel spreadsheets, or whatever other format your data is in. Generally, wait until the presentation ends to provide handouts so you keep focus on your topic and avoid the handouts becoming a distraction.
When you show the same slide to a larger audience, ask the question, “How many of you agree?” and then hold up your hand to signal the audience to raise their hands. Quickly count the number of hands and tell the audience the results of the poll as you move on to the next point, “It looks like about two-thirds of you agree. Well, today we’re going to talk about…”
But don’t place your logo on every slide because doing so adds extraneous visual information for working memory to process, which impairs learning, as described in Chapter 2. (Besides, putting your logo on every slide sends the wrong visual message that every slide is all about you, when it is really all about the audience.)
Because you have used this approach, instead of explaining a great deal of information in a diagram on a single slide for many minutes, you will explain the same information in smaller pieces for less than a minute each, across a series of slides. This ensures you present new information evenly over the sequence of slides of any explanation, showing and saying only the correct information at the correct time to ensure you do not overload or split the attention of the working memory of your audience between what you are saying and showing at any moment.
Esta es una magnifica idea para explicar secuencias
Notice that the third Detail slide has more detail than the Explanation slide. You want the Explanation slide to be as simple as possible so that you don’t overwhelm the working memory of your audience with too much new information too quickly. As you develop the diagram over the three Detail slides, the final slide is easy to understand because each element has been appropriately introduced both verbally and visually, piece by piece.
When you present your slides this way, you also align with the research-based temporal contiguity principle described in Richard E. Mayer’s research, which is based on
studies that show that people understand information better when animation and narration are presented together rather than animation first and narration second.
in the previous levels, sketch photographs for your Detail slides such as a scan of the covers of trade journals, as shown on the upper right slide in Figure 7-22, or sketch logos of companies that illustrate the headline as shown on the lower right slide. If a photo alone doesn’t work, you might include additional informational elements that you will add to the photo such as the circle with the line through it, indicating advertising no longer works, on the upper left slide.
BBP CHECKLIST: SKETCHING THE STORYBOARD Do your storyboard sketches clearly show Where your Act I, Key Point, Explanation, and Detail slides are? How you tell your story across frames, at each level of the storyboard? Which graphics that you’ll use? Where you will use interaction, props, and other media?
This chapter features stock photography from www.iStockphoto.com, which has a database of millions of images for licensing. Locate other stock photography Web sites by doing a Web search for terms such as “stock photography presentations.”
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most important thing to keep in mind when you add graphics to your storyboard is that you’re not just designing slides; you’re designing a complete experience that manages the visual and verbal channels for the working memory of your audience. It’s easy to become absorbed in the details of fonts, graphics, and animations on the slides while losing track of your spoken words and how the entire experience helps the audience to understand your message. To make sure you stay on track, keep three ground rules in mind while you’re working with graphics.
be working on individual slides in Normal view, you should return frequently to Notes Page view during the process of adding graphics to view the slides in the context of their verbal narration.
The headline communicates the topic clearly to the audience, reminds you as a speaker what you want to say, and keeps both parties focused on a specific topic.
The graphic should pack as much meaning as possible into visual form and still be simple enough to be quickly digestible.
people are paying attention to what they see as your bad choice of graphics, they’re not paying attention to your message.
the days before PowerPoint, you established credibility through your verbal introduction, your ideas, your authority, and your physical appearance. Now, with PowerPoint, you have an additional need to establish visual credibility—without it, you and your presentation will be perceived as amateurish and lacking substance.
When you’re searching for an aesthetic match between a graphic and your audience, your focus should not be on whether you think a particular graphic is good or bad, but rather on whether a specific graphic will do the job of communicating the point of a specific headline to your specific audience.
An important consideration when you’re using graphics from commonly used sources is to be careful not to use images you’ve seen used in many other presentations. If an image is perceived as trite or overused, it will distract from your headline as well.
main temptation is to add more to a slide than what you need to make your graphical point. But as Chapter 2 explains, research indicates that the more extraneous information you add, the more you increase the load on working memory and decrease learning. Every bullet point you add back to the slide, every additional color, and every extra visual detail can potentially clog the eye of the needle, the limited capacity of your audience’s working memory to process new information. Keep subtracting from—not adding to—your slides. If you find yourself continuing to add more to a slide to make your
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better, the combined additions made it much worse. As the old saying goes, “If you emphasize everything, you emphasize nothing.”
reason—the unnecessary details added to the headlines do nothing to help the big picture of the presentation, and instead hurt it.
People’s urges to add extraneous detail are most often related to habit or myths, such as thinking that the more you add, the more people will learn; or that you need to add pizzazz to catch someone’s attention; or that you need to entertain people instead of helping them learn.
Ground Rule 1: See it in seconds. Ground Rule 2: Align the aesthetics with the audience. Ground Rule 3: Defend your foundation!
treatments, colors, and grids. Avoid adding unnecessary ornamentation or special effects that inhibit the audience’s ability to understand information, as described in Chapter 2. Strive for a minimalist style that allows the numbers
Chapter 5. You become acquainted with the flow and sequence
supporting cast in the service of the audience. This is a shift from seeing the primary function of PowerPoint as speaker support to
in Act I of the story template. To use the table, which
