I’ve yet to see a single business that is easy to run. They all take work. Success in one kind of industry doesn’t necessarily dictate success in another. You can only succeed in the kind of business that is right for you and your team. As Jim Collins puts it in his bestseller Good to Great, “You have to figure out what you’re genetically encoded to do.” That’s a vital point. The combination of your talents and passions combined with your leadership creates something unique that no other company has, and that something is your core focus. You must uncover what it is.