Jason

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Don’t run out and tell everyone immediately after you’ve established your core values. Instead, let them simmer for 30 days and then meet one last time as a team to sign off once and for all on the final list. The next step in the process is to communicate these core values to the rest of the organization. It’s time to create your presentation speech. People won’t necessarily understand what you mean if you merely state each core value. That’s why each one needs to be backed up with stories, analogies, and creative illustrations to drive home its importance. When writing your core values ...more
Traction: Get a Grip on Your Business
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