recommend starting off by asking everyone how far out they would like to look. I would then ask everyone what they believe the revenue size of the organization could be at that point. This is a particularly fun question, and you’ll probably get a wide range of responses. These different figures should start to get everyone talking and ultimately in sync with each other. Once those two questions have primed the pump, ask everyone what they believe the target is. It may take a few meetings to settle on a final answer.
