The third B is bed lamp: Does your child have a bed lamp or reading light? If not, and you wish to raise a reader, the first order of business is to go out and buy one. Install it, and say to your child: “We think you’re old enough now to stay up later at night and read in bed like Mom and Dad. So we bought this little lamp and we’re going to leave it on an extra fifteen minutes [or longer, depending on the age of the child] if you want to read in bed.
