The culture we picked is the right culture for our family, but every family should choose a culture that’s right for them. What is important is to actively choose what matters to you, and then engineer the culture to reinforce those elements, as Schein’s theory shows. It entails choosing what activities we pursue, and what outcomes we need to achieve, so that as a family, when we have to perform those activities again, we all think: “This is how we do it.” In our case, for example, we knew we couldn’t simply order our children to love work. Instead, we always tried to find ways for the kids to
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