Aarti Sreenivas

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situation, the choice of an overall guiding policy, and the design of coherent action. The concept of the kernel defines the logic of a strategy—the bare-bones minimum. For a strategy to have any bite, it must chart a direction based on a diagnosis of the situation. Absent a diagnosis, one cannot judge one’s own choice of an overall guiding policy, much less someone else’s choice. A strategy must also translate the overall directive into coordinated action focused on key points of leverage in the situation. (The concept of the kernel and its elements is explored in greater depth in chapter 5.)
Good Strategy/Bad Strategy: The difference and why it matters
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