it is not good or bad, it is a Chimp. The Chimp Paradox is that it can be your best friend and your worst enemy, even at the same time. The main purpose of this book is to help you to manage your Chimp and to harness its strength and power when it is working for you and to neutralise it when it is not. Key Point The Chimp is an emotional machine that thinks independently from us. It is not good or bad, it is just a Chimp.
