Tomas Bella

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HASTINGS HAD REMARKED on a conference call in April that Blockbuster had thrown everything at Netflix “but the kitchen sink.” When he arrived at the University Drive headquarters the next day, a giant box from a home improvement store was waiting. Inside was a kitchen sink, courtesy of Ed Stead and the executives at Blockbuster.
Netflixed: The Epic Battle for America's Eyeballs
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