Study the dividend record of a company over the years and also how its earnings have fared in past recessions. • Look for companies with little or no institutional ownership. • All else being equal, favor companies in which management has a significant personal investment over companies run by people that benefit only from their salaries. • Insider buying is a positive sign, especially when several individuals are buying at once. • Devote at least an hour a week to investment research. Adding up your dividends and figuring out your gains and losses doesn’t count.
