• Is business coming back? (This is what’s happening at Eastman Kodak, which has benefited from the new boom in film sales.) • Are costs being cut? If so, what will the effect be? (Chrysler cut costs drastically by closing plants. It also began to farm out the making of a lot of the parts it used to make itself, saving hundreds of millions in the process. It went from being one of the highest-cost producers of automobiles to one of the lowest.