Isn’t that Houndstooth over there in his recliner, reading the Consumer Reports article on the relative thickness and absorbency of the five popular brands of toilet paper? He’s trying to figure out whether or not to switch to Charmin. But will he give equal time to reading the annual report of Procter and Gamble, the company that makes the Charmin, before he invests $5,000 in the stock? Of course not. He’ll buy the stock first and later toss the Procter and Gamble annual report into the garbage can. The Charmin syndrome is a common affliction, but it’s easily cured. All you have to do is put
...more
Even if you own stocks its useful to go through the exercise
