Reason #2: The Results Are Invisible The second reason people don’t do the little things that add up to success is that at first, they don’t add up to success. The doomed frog quit paddling in the cream because he’d been doing it as hard as he could, and it obviously wasn’t having any effect. At least, not one he could see. And that’s the problem. The things that create success in the long run don’t look like they’re having any impact at all in the short run. A penny doubled is two cents. Big deal. Take two bucks a day and stick it into savings instead of into an expensive coffee drink, and at
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