This works just as well for asynchronous collaboration in slow time. When someone wants to demonstrate a new feature they’re working on at 37signals, often the easiest way is to record a screencast and narrate the experience. A screencast is basically just a recording of your screen that others can play back later as a movie. It can be used in several ways, including for presenting the latest sales figures or elaborating on a new marketing strategy. And if you’re shaking your head right now bemoaning your lack of tech savvy, rest assured: this isn’t just for techies—it’s incredibly easy to do.
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