My Attention to Unwanted Creates More of Unwanted You attract through your thought. You get what you think about, whether you want it or not. And so, as you give attention to the drivers who are not courteous, you will attract more of them into your experience. As you give your attention to those who are not giving you good service as you are going from business to business, you will begin attracting more of those sorts of experiences unto you. That which you give your attention to—particularly your emotional attention to—is that which you draw into your experience.