A good way to approach all this is: If the desire feels good to you, everything is going great. If the desire is uncomfortable, it means that you have a desire that is raging out there ahead of your belief, but then you can soothe that by saying, “We don’t have to do it right this red-hot minute. We’ll just hold this as a future idea. We’re not going to shut the idea down because we know it’s a good one. It’s not a perfect match for where we are right now, but someday that will be a part of it. For now, this is quite satisfying.”
