ElvinOuyang

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we need to ask, what should be our goal or objective in choosing the parameters? In our case, this would allow us to answer the question: what weights should we choose? Our general procedure will be to define an objective function that represents our goal, and can be calculated for a particular set of weights and a particular set of data. We will then find the optimal value for the weights by maximizing or minimizing the objective function.
ElvinOuyang
definition of objective function
Data Science for Business: What You Need to Know about Data Mining and Data-Analytic Thinking
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