Prioritize features. Work on features in the order that optimizes the total value of the project. In addition to the value and cost of features when prioritizing, consider the learning that will occur and the risk that will be reduced by developing a feature. Early elimination of a signficant risk can often justify developing a feature early. Similarly, if developing a particular feature early will allow the team to gain significant knowledge about the product or their effort to develop it, they should consider developing that feature early.

