Ivan Kreimer

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What they found is that those with an equal—that is, 1 to 1—balance of positive and negative emotions had no higher well-being than those whose emotions were predominantly negative. Both groups generally were languishing. Even more surprising, people whose ratio was 2 to 1 positive-to-negative were also no happier than those whose negative emotions exceeded their positive ones. But once the balance between emotions hit a certain number, everything tipped.
To Sell Is Human: The Surprising Truth About Moving Others
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