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from Mullenweg or as suggestions from the Happiness folks. After an idea is chosen, discussion begins on how it should work. 2. Write a launch announcement and a support page. Most features are announced to the world after they go live on WordPress.com. But long before launch, a draft launch announcement is written. This sounds strange. How can you write an announcement for something that doesn't exist? The point is that if you can't imagine a compellingly simple explanation for customers,
The Year Without Pants: WordPress.com and the Future of Work
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